Jewelry packaging is a comprehensive reflection of the brand concept, product features, and consumer psychology. It has a direct impact on consumers’ desire to buy. Jewelry packaging as a means of realizing commodity value and utility value, in the field of production, circulation, sale, and consumption playing an extremely important role, is an important issue in the business world that design had to focus on. The function of jewelry packaging is to protect the goods, convey information about the goods, facilitate use, facilitate transportation, promote sales, and add value to the product.
1. Security Concept
Ensuring the safety of jewelry and consumers is the most fundamental starting point for jewelry packaging design. According to the characteristics of jewelry, the design of custom jewelry boxes wholesale must consider storage, transportation, sale, transportation, and the use of security protection measures, because different jewelry may require different packaging materials. Currently, available materials include cloth, paper, wood, plastic, etc. When choosing jewelry packaging materials, please ensure that the material has seismic performance, compressive strength, tensile strength, bulk and wear resistance, as well as be careful not to sunbathe, moisture-proof, anti-corrosion, waterproof, and anti-explosion. ensure that the goods are in good condition in any case.
2. Advertising Concept
Jewelry promotion is one of the most important functions of jewelry packaging design. When consumers start shopping, good jewelry packaging naturally acts as a silent advertisement or a silent seller. If jewelry packaging design can attract consumers’ attention and stimulate their desire to buy, then packaging design really shows the concept of sales promotion.
3. Production Concept
Exquisite jewelry packaging design, while ensuring that the design can achieve accurate, fast mass production, and can help workers to process and form, fill and seal quickly and accurately. When designing jewelry packaging, depending on the nature of the goods, utility value and consumer groups, such as the selection of suitable packaging materials, the unity of form and content must be sought and attention must be paid to saving processing time in order to save processing time and accelerate the flow of goods.
4. Humanistic Philosophy
An excellent jewelry packaging design should enable jewelry storage, transportation, display, and sale, as well as consumer transportation and opening. Therefore, when the jewelry packaging design should have the appropriate proportion of box-like structure, rigorous structure, beautiful modeling, highlighting the box-like style and material beauty, contrast and coordination, rhythm and cadence, box-like structure, to achieve a functional appearance, beautiful, to match production, sale, and use.
5. Artistic Design
An excellent cardboard jewelry boxes design should also have perfect craftsmanship. Jewelry wrapping is an art that directly embellishes jewelry. It is easier to jump from the pile of goods and enjoy the beauty of the goods, thus winning the favor of consumers.
6. Contexture Protection Concept
Modern environmental awareness has become the consensus of most countries in the world. Under the trend of ecological environmental protection, only eco-friendly and healthy jewelry packaging designs could become the final choice of consumers.