For the longest time now, we have grown accustomed to putting in that 9 to 5 of work and consider them “acceptable working hours.” Well, the trend doesn’t always work. Some individuals, especially in the SME sector and other businesses, end up killing 10 hours – sometimes even 12.
This happens for many reasons, but it all amounts to limited resources. Whether it is an insufficient workforce or budget inefficiencies, it never seems enough.
While there are no easy solutions to these challenges, a business can work smarter. By working smart, they can save money and time using cost-effective tools that reduce the hours people spend doing manual processes.
One of the platforms you can use to automate processes is an SMS API gateway. Using bulk SMS, your business can minimize operating costs and eliminate time-consuming tasks.
Here’s how:
Automate Notifications
Today, rapidly developing technology has revolutionized the way businesses store data online. In addition, with this, a new need to find convenient solutions for contact management has increased.
Businesses are looking for tools to integrate with their CRM to improve their marketing efforts. One of the simplest methods is through SMS API.
A robust text messaging gateway allows businesses to automate their SMS sends should anything about a customer’s profile changes. If an invoice is issued, the customer will be automatically notified, or a pre-set text is sent when a new contact is added or an appointment is confirmed.
The possibilities of integration are almost endless. You just have to find the right SMS service provider to enable it.
Message Scheduling
Having the proper SMS API gateway, one with guaranteed uptime and little to no disruptions, allows you to schedule texts and effective send them at the right time.
Message scheduling ensures customers do not miss important information about your brand. It also helps you send texts only at the right time.
You can schedule birthday texts, anniversaries, payment reminders, appointments, or meetings.
Personalized Messages
The most effective brand messages are those that are personalized. This is one of the areas where SMS excels. You can automatically add custom placeholders for customer names, brand names, delivery dates, and more using a bulk SMS provider.
These placeholders allow your text messages to remain relevant to every recipient creating better levels of engagement.
The best part is that you only need to include the placeholders in your bulk SMS and you can send thousands of messages in seconds.
Create Mobile Landing Pages
Integrating SMS with multimedia messaging is an excellent way to complement your brand campaign. The two can help you create unique and interactive landing pages with a compelling call to action.
The landing page could be product promotion and offers, the latest discounts, change in a business location, or inviting them to try out new products or services and provide feedback.
Grow Your Business with A Robust SMS API Gateway Today
Being such a reliable marketing tool, your business can benefit significantly from the services of a bulk SMS provider, and Celcom Africa is a great place to start.
Celcom Africa offers a robust SMS API gateway that can be integrated with the most common CRM systems allowing you to achieve consistency, flexibility, and growth.
From scheduling text messages to personalizing SMS, a bulk SMS platform gets the job done cost-efficiently and quickly.Try it today!