Trendy plus size womens clothing wholesale suppliers have a number of benefits for your clients while also boosting the performance of your company. What you need to be aware of is as follows.
It begs the question of why there aren’t more stores that cater to plus-size customers. Here are a few more reasons why, if you’re considering it, selling stylish plus-size clothing is a great idea.
1. In the US, there are 100 million plus-size women.
The aforementioned numbers are accurate, yes. 100 million women, or 67% of people, are female. Many women are on the lookout for clothing that will improve both their beauty and self-confidence. They’re sick of the similar fabric used for older people’s clothing, the elastic waistbands, and the few color selections.
In America, plus-size women are not only homemakers and moms, but also hold leadership roles in corporations. In addition to being doctors, athletes, and college students, they are members of the military. When they aren’t pushing themselves to death, they want to have fun and enjoy life. They try to do this while sporting the newest fashions. The first and maybe best rationale for stocking stylish plus-size clothing in your business is the reality that women desire it. It is in high demand.
2. Plus-Size Women Willingly Pay More Money
In the retail industry, discussions about plus-size clothing price increases occur frequently. Although it doesn’t seem fair, adding material to clothing may increase the cost. A 33.4% growth rate is considered average. Women will still spend more money if it means looking well.
Women are accustomed to paying more, even if it is unfair. In hair salons, women pay more than men do. Women pay more on clothing, accessories for grooming, accessories for walking, wallets, and many other women. Additionally, women spend more money on products that make them feel and look fashionable.
3. Greater Profit Margins for Plus-Size Fashion Clothing Plus-size clothing is profitable.
According to a recent ModCloth poll, 90% of women say they feel more confident when wearing a great outfit. Additionally, 81% of women claimed they would spend more cash on fashionable clothing, and 88% claimed they would purchase more trendy clothing.
Additionally, the plus-size clothing market is growing by 4.4% yearly. In 2017, the market for clothing for plus-size women reached $165.2 billion. with a capital B, billion. By increasing that figure by 4.4% yearly, you can see how big this market is and how much more you can benefit from it.
The secret is to choose the best wholesale supplier who offers the most stylish plus-size clothing at the biggest discount.
4. The box retailer wholesale
Plus-size women can find fashionable, high-quality clothing and accessories from a variety of plus-size clothing wholesalers. The same awesome trends are available at awesome discounts. The majority offer discounts of 10% on orders and 15% or more for first purchases that weren’t what was ordered.
You can buy plus-size clothing in mini-batches or in bulk if you want to try it on in our store first. Furthermore, you won’t be limited to only one pair of trousers and one shirt. Plus-size wholesalers offer plus-size attire such as dresses, tops, bottoms, rompers, coats, sets, mismatched plus-size, and diverse plus-size sample sizes.
The ideal provider provides inclusive sizing so that you may appeal to and meet the needs of all female customers.
Five Advantages of Inclusive Sizing
As a business owner, you want to make money. If you don’t make any money, your boutique won’t be able to stay open. If you exclude customers from your firm, the same applies. By providing inclusive sizing or enlarged sizes for stylish plus-size clothing, you can draw in an entirely new customer.
By providing inclusive sizing, you can employ fresh marketing strategies. Given that 67% of women identify as plus-size, you can reach more people for the same budget. Because you offer high-end clothing for larger women, you’ll attract a loyal following. Women commonly return to boutiques when they find the clothes they want, the clothes that fit them, and the clothes that make them feel good.
6. You Will Solve a Problem for Many Women
Americans have problems finding plus-size clothing, especially name-brand products, according to many reports. By keeping fashionable plus-size clothing in stock at your store, you are resolving this problem for the women in your neighborhood.
Shopping online for plus-size clothing can be a hassle because returns and exchanges can take weeks. Before creating a piece of clothing, women can test it on at your store.
The desire to enjoy shopping for clothing is shared by larger women just like any other woman. You can provide them access to a store where they can find fun plus-size clothing. They don’t have to be afraid to go to Wal-Mart to look at the limited selection of boring clothing. They are not required to shop at a plus-size-only establishment where they would feel left out.
It’s advantageous for both of you.
7. Simply acting morally feels good
You are aware of how difficult it may be for women of bigger sizes to find stylish, high-quality clothing. Imagine a woman entering your store and finding the perfect pair of size 18 jeans that will make her look and feel beautiful. The smile on her face makes you feel rewarded. The same woman decides to buy a variety of other items in the same brand and size. She enters your shop, makes her buy, pays for it, and leaves beaming. You’ve made her day happier. She becomes a committed customer and recommends your business to other plus-size women. Giving larger women clothing options is the proper thing to do because it makes you and them both feel good.
Make plans to feature fashionable plus-size clothing in your store by getting in touch with Wholesale Fashion Square right away. There may be a few other reasons why this is a sensible choice.